trend:research GmbH

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trend:research offers its clients to answer individual questions within short notice. Therefore, trend:research utilizes the encompassing pool of existing multi-client studies - incl. the survey results - as well as internal and external databases for the desk research.

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Immediate reply and advice to pressing enquiries of the water supply and energy industry. With trend:services trend:research offers an individual research facility and information service on demand.

  • Background information on legal regulations such as laws, ordinances, guidelines, norms, declarations, and definitions.
  • Information regarding competition including data and analysis of power and water distribution companies, local public transport and waste industry, producers, service providers, and other companies.
  • Market information about volume, participators, market share, development, technologies, application, experiences, prognosis, trends as well as market and technological potential.
  • Technical information about pilot projects, prototypes, technology and system comparison, technology and product analysis, patents, brands, utility models, acquisition of supply (product sheet), and if available evaluators and the like.
  • Information about distribution chains and -channels, instruments for customer retention, brand strategy, and marketing tools.
  • Further information: trends, opportunities and risks, strategies, recommended course of action, practical advice.
  • Specific and international issues.

The extensive trend:research-archive

  • All multi client studies with extensive desk research generated since 1997.
  • Field research basis: Altogether more than 9.000 interviews.
  • Volume: About 350 to 1.650 pages each (altogether more than 200.000 pages).
  • At least 30 new multi client studies each year.
  • More than 1.500 trend:research interviews each year.
  • Internal database with more than 32.000 entries altogether.
  • Internal site database with more than 1.200 entries altogether.
  • About 1.800 company profiles of enterprises, suppliers, service providers, and others.
  • More than 70 adequate, publicly available, external sources.
  • More than 30 magazines with reference to branches (e.g. E&M, et, ew, Metering international, TAM, ZfK).
  • 30 newspapers and magazines (e.g. FAZ, HB, FTD, Spiegel).
  • More than 10 databases and information services of branches.
  • More than 10 economy databases.
  • Internet.
  • Research of ongoing tenders
  • Research of ongoing permissions
  • Evaluation of up-to-date substitute fuel projects
  • Evaluation of relevant assessment criteria for a new sales channel.
  • Evaluation of market shares within a new business area.
  • Presentation of the 5 main competitors.
  • Assessment of the number of IS-U-users within the German power supply industry.
  • Analysis of price models at the liberalized power market.
  • Coverage of main (power) emporia within Europe and its key data.
  • Current fuel cell pilot projects.
  • Gathering of comparable figures within generation site operation.
  • Presentation of the 4 largest German power suppliers in form of a concise profile.
  • Patent search for a new product.
  • Geographic distribution, contents of planned/current contracting projects.
  • Supply of recommended actions for e-procurement-project.
  • Provision of texts and commentaries about the association agreement VII plus.
  • Overview of up-to-date generation technologies
  • Gathering of information and data concerning the regional power plant fleet and generation structures.
  • Evaluation of service providers, prices, and conditions for the commission of sub-processes to a third party.
  • Gathering of information about potential cooperation partners, M&A goals as well as suppliers and service providers.
  • You receive data and information that is essential to your work fast and directly.
  • You can order a brief research on short notice and neutral base, in which you do not need to actively participate.
  • You gain access to the database and contents of all trend:research studies.
  • A fixed quarterly fee averts elaborate orders, dead times, or written requests.
  • You utilise methods of a modern market research institution.
  • Using trend:services you can expand your own capacities and unburden your employees, enabling them to use their productive energies for other tasks.
  • You can also order trend:services in combination with a subscripted study series.

trend:services is always at your service. The typical approach is as follows:

  • As trend:service-user you place a request.
  • You receive the research results - depending on request via email, fax, or post - as quickly as possible but at least within three business days after your order.
  • If the direct labour input for your requested research exceeds three hours, we will respond immediately after the reception of your order in order to discuss further proceeding: Either a further specification of the subject matter or a separate offer for the research.

For a request we recommend to clarify the following points:

  • When placing an order via telephone it is advisable that the contract is implemented by the employee who requires the information.
  • While placing the order important details are required for a targeted approach:
    • To what purpose do you need the information?
    • What knowledge of the subject matter do you have already?
    • By what date (at the latest) do you require the results?
    • How would you like the contents to be presented?
    • How do you want the results to be delivered: telephone, fax, mail, email?
    • This provides a quick, precise, and reliable delivery of the required data and information.
  • trend:services is based on a leasing contract with a fixed quarterly fee for an unlimited usage of service.
  • All costs are included within the flat fee.
  • Processing of the request by qualified employees with extensive knowledge of branches and market research.
  • The requests can be transferred via telephone, fax, email, or post to trend:research, stating the costumer number.
  • Unless otherwise agreed, trend:research delivers the results in form of a brief (where required: written) report within three business days after the request.
  • You receive timely notifications and a separated offer, if the required volume of work exceeds the agreed three working hours per request or if a shift of deadline is needed.
  • You can make use of trend:services as often as needed (trend:research reserves the right to restrict the requests per license to maximal 20 each month).
  • trend:research is available on business days between 8 a.m. to 6 p.m.