4 services found
Deutsche Energie-Agentur GmbH (dena) services
Campaigns Services
Using already existing market analyses, or analyses which it carries out itself, and in close cooperation with the client, dena prepares the strategic design, the required content, chooses the appropriate com-munications medium and implements the measures that are required, such as for example brochures, POS material, internet portals or special web applications. To make the public more aware of the campaigns, dena also utilises related measures, such as connecting with other market participants, technical seminars or workshops.
Market Preparation Services
To ensure that the general public broadly accepts the legal requirements, the introduction of laws and regulations can be supported by different measures. As well as communications and information campaigns, this includes instruments like pilot projects or field tests, as well as market stimulus programmes which facilitate the necessary investment decisions. For this purpose, dena advises political decision-makers and develops ideas for specific market instruments and communications measures as well as practical pilot projects. To implement these measures, dena draws on an extensive network of experts and secures market players as supporting partners.
Information Service
dena is developing information ideas across all media that are geared to the target group. To realise these, dena researches, analyses, assembles and prepares the required information and materials in a media-compatible way. dena makes sure that the information is maintained and updated over the entire period of the contract.
Consulting Services
dena assesses political and technical measures and models in the energy efficiency field for their practica-bility and economic viability. Recommendations for action and strategies are developed using the results of the analysis. dena researches the necessary information and carries out an in-depth analysis of the na-tional and international legal requirements and the technical aspects. Practical model calculations are worked out to verify the results. In addition, dena represents the client at symposia, in technical committees or political bodies.
